Book Excerpts:
Useful examples from 150 Ideas to Earn Income as an Artist & Graphic Designer.
You can apply and or expand on these ideas today!
Excerpt from day #21 of my case study:
Idea & Action to take-
Create a fresh and new body of art around a specific trending subject, event or genre. You can easily check and use twitter to see what is currently trending in the world. Think of a new movie, professional sport event or a TV series that has been hyped for a few weeks (or longer.) Create an original series of screen prints, paintings, drawings, or digital illustrations around that trending topic’s content and launch an online exhibition of those specific works on your blog or website. Share the online exhibition and new works through a descriptive blog post of the works. Share this post across your social media feeds and ask your friends and colleagues to share the link as well.
Excerpt from day #26 of my case study:
Idea & Action to take-
Visit the public domain online (google the term if you are not aware of it) search for a series of interesting vintage images and graphics that compliment of contradict themselves. How do the images relate to each other so that you can use them to communicate a message in today’s world? Can you speak or express yourself through images? What would you like to say? What will people respond to? Use 3-5 images to start. Customize the images into your own style by redrawing them or simply digitizing them. You can make them into hybrid images or collage them. Depending upon your skill set, burn the graphics/ images onto a silk screen(s) or cut out rubber or linoleum for stamp printmaking. Maybe cut out a stencil is better? The idea is to print multiples. With this in mind create a limited edition of 5 rare printed blankets or throws for a couch. You can purchase solid color blankets or throws in many colors, shapes or sizes. The idea is to make them rare and stylized. Photograph the finished product in a variety of spaces to show their potential. Generate a blog post about the new pieces for your site/blog and sell the works directly via promotion on your social media platforms as well as your blog/site. Ask your friends to spread the word and think about how you can expand the idea.
Excerpt from day #13 of my case study:
Idea & Action to take-
Via your blog or website host an online art auction of both your own work and the curated work of a few other artists that you like. Make the auction with this body of work a one-time event (but two or three times per year with new works and new artists.) Think of offering works that are easy to ship and package. This event will take place on your blog or site at a specific time on a specific date for a specific duration of hours. It can even be hosted, live streamed and recorded as an event using a live stream provider (there are several of them online, google it.) The event should be promoted via your social media platforms and your e-mail list of friends and colleagues. You should begin promoting the event at least 30 days in advance. Most blog platforms offer a gallery option or slide show feature. These features can be applied to any page or blog post. Customize what will work best for you. Make sure that you have good quality high resolution images to show. Set a starting bid for each piece and update the bids as they change in real time. This idea can also be used as a fundraiser for your art department, company or related organizations. Taking payments on self hosted wordpress sites is easy. I use the fetch application along with paypal but there are several other options to take online payments. Shopify.com also offers a very easy platform to set this up. You could also do this old school and simply ask the patron to send a check or if possible pick up the work in person. Craft the logistics around your personal preferences. If you need help implementing this, feel free to contact me.
Excerpt from day #22 of my case study:
Idea & Action to take-
Collaborate with another artist on a new painting, drawing or print edition. You can also create a series with this idea. The paintings or drawings could be a series of three pieces all at the same size, or a limited edition of silk-screen or linoleum prints in a series of 25. Illustrations, ceramics or digital photos can also work, customize the idea to your interest and skills set. By collaborating, this idea creates a rare collectors item. Do not duplicate this series. Keeping it exclusive is exactly what is attractive to potential patrons and collectors. Perhaps you have another artist friend or colleague in mind, either way it will take time to connect and create a plan. Have fun with this. What will your concept be? Will the work be conceptual and full of specific meaning? Or will it be fun, colorful and accessible for a targeted audience? Generate a descriptive blog post about the launch of the collaboration project for your website or blog. Share it with your social media platforms. This will generate some buzz and awareness about the works in progress. Share a few images of the works in progress. Tell the story. By becoming a storyteller of your project and process you will generate a tutorial. That is great use value for your fellow human beings. When the work is completed send follow up with a second blog post about the offer of the works directly via your website or blog. Applications like paypal, fetch app and shopify can make it really easy to sell art (or anything else) online. Be sure to share the offering via your social media platforms and ask your friends and family to spread the word. You may want to keep the works small enough or portable enough to ship easily and or make it a local pick up kind of project.
Excerpt from day #13 of my case study:
Idea & Action to take-
Purchase, find or discover a few interesting objects, outdated gadgets or furniture from a garage sale, thrift shop, flea market or antique store (e-bay or Craig’s list works well too.) Breathe new life into these objects or things by restoring them into new art objects. Perhaps they may free stand or become wall reliefs? Change the context in form by creating hybrids and custom painting them in your unique style. Offer the finished works for sale as rare one of a kind sculptures via a short written essay on your blog and social media networks. Discuss and share your “how to” process on how the piece or pieces were made. Take high quality photos and share them into your copy for the blog post. These pieces can also be shared with local stores that may sell these kinds of items as well. This may work best as a local pick up type of sale as shipping may take further research based on weight and the overall delicacy of the form.
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